We’re right in the middle of baseball season and with the All-Star break coming up, I thought it might be a good time to take a look at the branding of Major League Baseball teams.
While watching the London games this summer, it dawned upon me that this year’s games’ logo was, well, not a favorite of mine. It’s hardly legible, to say the least! It look me a minute to even figure out what it was.
With comics readers clamoring for continuity, it stands to reason that DC should have created a logo including elements from the past instead of tossing it all out in favor of a message that seems to drum up thoughts of stickers and failed software companies from the 90s. Comic book writer David Precht nerds out on DC and brings in the Q crew to weigh in on the logo redesign.
Copyright infringement and blatant theft aside, would you even use a service like LogoGarden? How can a unique brand be mass-produced? Isn't your reputation worth more than $79? Find out more as we explore the garden of thievin'.